Alex Mena

"From Biotech to Blockchain: Building Tomorrow's Business Today"

Main Bio:
Alex Mena is the business development architect who bridges traditional industry with cutting-edge technology at 3030 AI. With over a decade of entrepreneurial experience spanning biotechnology, craft beer, and blockchain innovation, Alex brings a unique perspective to digital transformation that only comes from having built, failed, and rebuilt multiple ventures.

His journey reads like an entrepreneur's masterclass: from pioneering agricultural biotech solutions to teaching university students, from brewing craft beer to becoming a blockchain evangelist. Alex doesn't just consult on business development – he's lived it, breathed it, and learned from every success and failure along the way.
His Role at 3030:
As Business Development Director, Alex is the strategic force who identifies opportunities where others see obstacles. While Mauricio codes the solutions and Daniel builds the infrastructure, Alex ensures every project aligns with real business needs and delivers tangible ROI. His motto: "Craziest ideas are brighter than simple solutions" – a philosophy that drives innovation in every client engagement.

Notable Achievements:

• 10+ years building and scaling businesses across multiple industries
• 4.5 years deep in blockchain implementation and strategy
• 50+ clients transformed through technology adoption
• Led NFT ticketing project for OPEN OCG (Lobos Boreales)
• Helped Pulpika successfully export food products to the US
• 15+ conferences and workshops on blockchain for industrial applications

Business Philosophy:
"I give clients what they need, not what they want. The truth might hurt, but false hope hurts more. Whether it's positive or negative, transparency is non-negotiable. My job is to see around corners and prepare businesses for what's coming."

The Blockchain Pioneer:
"When I discovered cryptocurrencies, I saw beyond the hype. While everyone was talking about Bitcoin prices, I was thinking about supply chain transparency, customer loyalty programs, and product traceability. Now I help companies adopt blockchain where it actually makes sense – not just because it's trendy."

Fun Facts:

• Was Student Leader for 13,000+ students at UANL
• Failed 2 businesses (best education money can't buy)
• Can cook world-class carne asada (northern Mexico style)
• Mortal Kombat champion among friends (undefeated since 2019)
• Philosophy: "Si no lo sabes, apréndelo" - Learn everything

Specialties:

• Business Development Strategy
• Blockchain Implementation (Supply Chain, Marketing, Finance)
• Agile Project Management
• Technology Adoption Consulting
• International Business & Export Strategy
• Startup Mentorship & Scaling